The conception, manufacture, purchase, sale, import, export and distribution, notably through e-commerce, of products and accessories intended for pets, as well as all consumer goods related to this field; any activity of purchasing, reselling and distributing goods intended for consumption, in Switzerland and abroad; the provision of advisory, marketing and business development services related to its field of activity. It may also, either for its own account or for the account of third parties, carry out all financial, commercial, movable or immovable operations directly or indirectly related to its corporate purpose and be interested, in any form, in any similar enterprises, notably by taking participations in similar enterprises. The company may also establish branches and subsidiaries in Switzerland and abroad.