all activities in the musical and artistic field, in particular consulting, management, artistic advice and promotion of artists, music and record publishing and production, production and organization of shows and concerts and all related activities, including the exploitation and commercialization of copyrights, broadcasting and image rights, as well as the purchase, sale and trade of instruments and recording equipment. The Company may: either on its own account or on behalf of third parties, carry out all financial, commercial, industrial, movable and immovable transactions, as well as all consulting activities in Switzerland and abroad, directly or indirectly related to the main purpose; create branches or subsidiaries in Switzerland and abroad; participate in all companies having a direct or indirect connection with its purpose; grant loans or any other form of financing to, and provide guarantees of any kind, for the direct or indirect benefit of its shareholders, companies of the same group or third parties, in particular in the form of guarantees, pledges or securities on the Company's assets.
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