NaturalPro aims to promote the sustainable and systemic development of its affiliated fitness centers, fitness trainers, and sports clubs to prevent medication abuse in fitness and recreational sports for the benefit of the sports community in Switzerland. NaturalPro aims to strengthen the fitness industry by developing and implementing new quality standards to improve its position in collaboration with the Swiss healthcare system, and represents these common interests externally. NaturalPro publishes ongoing cross-media, nationwide campaigns under the name DrugFreeSports to inform and sensitize the sports community about the problem of abuse, with the aim of initiating a counter-movement to the current mainstream in fitness and recreational sports. NaturalPro aims to promote and support its affiliated fitness and personal trainers to secure and improve working and wage conditions for the benefit of high-quality services for the sports population and represents these common interests externally. NaturalPro develops a concrete basis for interdisciplinary collaboration between the fitness industry and the healthcare system (doctors, therapists, and health insurance companies). The purpose of this vision is to sustainably positively influence the costs in the healthcare system. The organization and implementation of quality checks in the fitness industry. It can offer training in the entire fitness sector. NaturalPro can join other organizations for the purpose of achieving its goals.