The company's purpose is to publish, issue and distribute newspapers, magazines, books and other publishing objects, particularly in the field of home ownership. The company may also be active in all areas of the communications industry, particularly in the field of electronic media. It may also manufacture products of all kinds from the communications industry and participate in companies in the communications sector. The company may acquire and sell patents, license rights and know-how, take over representations in all areas of the communications industry, and operate trade in products of this type and related business areas. The company may establish branches and subsidiaries in Switzerland and abroad, and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.