Advice, training, and support in user experience (UX) and user interface (UI) for businesses, particularly in the fields of software and digital services. It offers, among other things: analysis of user needs and usage, design, evaluation, and optimization of user journeys and digital interfaces (applications, software, websites), conducting UX audits, user studies, usability tests, designing prototypes, and providing recommendations for ergonomics and usability, assisting organizations in structuring and improving their design practices (Design Ops). The company may also engage in any other activity directly or indirectly related to these objectives; it may, in particular, create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with identical or similar objectives, or merge with such companies, carry out all operations and conclude all contracts aimed at developing and extending its objectives or directly or indirectly related thereto.