The sale of energy drinks and similar products, as well as the sale of honey-based products and similar products, both in Switzerland and abroad. The organization in Switzerland and abroad of sports events, the management on its own account or for third parties of mandates to organize sports events. The purchase and sale of participations in sports companies and sports organizations of all kinds. The management of representation mandates for athletes and sports companies of all kinds. The company may establish branches, subsidiaries, as well as companies in Switzerland and abroad, and participate in companies with a similar purpose. The company also has the social purpose of acquiring, managing and trading sports facilities, on its own account or on behalf of third parties. In general, the company may engage in all commercial and financial transactions and carry out all transactions in direct or indirect relation to its purpose.