The company's purpose is the purchase and sale of real estate, strategic and marketing consulting in the real estate sector, the renovation or construction for its own account or for third parties of all real estate assets, including the purchase and sale of equipment, assembly, sale of kitchens, household appliances and sanitary ware, project management, interior architecture, decoration and interior and exterior fittings, interior or exterior maintenance, property enhancement (home staging) as well as the administration, management, cleaning of real estate, concierge services, security, building surveillance, leasing and operation of built or unbuilt properties. The company may carry out all financial, commercial or industrial, movable or immovable operations, except for operations prohibited by the LFAIE, directly or indirectly related to its corporate purpose. The company may grant loans or other financing to its partners, with or without remuneration, and provide, as coverage for the commitments of the partners, securities of all kinds, including by way of pledge, fiduciary transfers of ownership of assets or guarantees of all kinds. The company may also engage in any other activity directly or indirectly related to its purposes. It may in particular create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts aimed at developing and extending its purpose or directly or indirectly related thereto.