The company's purpose is the development, marketing, sale and distribution of cosmetic, hygiene and maintenance products of all kinds in Switzerland and abroad. Furthermore, the company may engage in all activities that promote the achievement of the company's purpose and trade in all kinds of goods. In addition, the company is entitled to establish branches and subsidiaries, both domestically and abroad, and to acquire participations in other companies, both domestically and abroad, and to execute all operations directly or indirectly related thereto. The practice also includes acquiring, encumbering, transferring or administering real estate, both domestically and abroad, except for operations prohibited by the LFAIE. It may also provide financing for its own account or for the account of third parties and provide guarantees and securities for its subsidiaries as well as third parties.