The company's purpose is to buy and sell luxury goods such as watches, jewelry, clothing, etc. as well as trade in goods of all kinds. The company may also establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, grant securities for liabilities of affiliated companies, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.