The company's purpose is the rental of equipment, as well as consulting and providing services in the fields of audiovisual, events and photography. It may, in Switzerland and abroad, create branches, participate in other companies, acquire or establish companies with a purpose identical or similar to its own, carry out all financial, commercial, industrial, movable and immovable transactions, except for operations prohibited by the LFAIE, and conclude all contracts that are suitable for developing the company's purpose or related to it directly or indirectly. The company may grant loans or guarantees to its associates or third parties if it serves its interests.