The company aims to provide consulting services, in particular personnel placement and management consulting, trade and distribution, marketing and e-commerce. The company can develop and operate webshops and trade in goods of all kinds. The company can develop and produce brands and products for its webshops. The company can establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It can acquire, manage, encumber and sell real estate, copyrights, patents and licenses of all kinds.