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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,937 companies indexed · Last updated: today
DirectoryRetail & CommerceOpticians & Eyewear RetailSt. MoritzOptik Photo Rutz AG
Optik Photo Rutz AG Logo
Verified· 3 sourcesTrust Score
Summary

About the company

The core activity of Optik Foto Rutz AG consists of two main areas: 1. **Optics**: The sale and consulting of glasses, contact lenses, and sports optics, as well as the related services such as warranty and repair. 2. **Photography**: The sale of cameras, lenses, accessories, and telescopes, as well as the services of a photo studio, including photo shoots, photo prints, laboratory services, and a second-hand store for photographic equipment. The company thus offers a combination of optical and photographic products and services.

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Offering

Products & services

Industry:Opticians & Eyewear Retail
✓ Offered8
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Optik Photo Rutz AG

Spectacles
Spectacles from various brands, tailored to visual needs and preferences; selection and advice for optimal vision.
Contact lenses
Contact lenses with advice and fitting for different visual needs; part of the optics offering alongside spectacles.
Sports optics
Sports optics for suitable visual aids in sports use; listed as a separate area within the optics offering.
Photo specialist shop
Photography and telescopic optics range with cameras, lenses, telescopic optics, magnifiers, weather devices and accessories; including vouchers and second-hand offers.
Photo studio
Photo shoots for various occasions, such as family photos or application photos; in our own on-site photo studio.
Photo lab and image service
Photo prints, image service and lab services for developing and processing photos.
Online Print Service
Online ordering of photo prints and printed products via the print service.
Order event photos
Ordering of event photos via the website for events and occasions.
Trust & reputation

ranQ Trust Score of Optik Photo Rutz AG: 4.6 out of 5.0

Trust Score4.6/ 5.0

Excellent

x

Data basis 96% · As of October 2026

Optik Photo Rutz AG scores 92.2 out of 100 points in the Reputation area of the ranQ Trust Score. This area carries 42% of the weighting.
x
CriterionValueWeight
  • Review quality: The average rating across all connected sources, smoothed against the industry mean. So 5.0 stars from three reviews do not outrank 4.7 from three hundred.86.424%
  • Review volume: The number of reviews across all sources. The scale is logarithmic: the first reviews count the most, and the maximum is reached at 50 reviews.100.010%
  • Review recency: The age of the most recent review. Two-year-old reviews deliberately sit in the middle, because that is normal for Swiss SMEs. Only after three years without a new voice does the value drop markedly.100.08%
Optik Photo Rutz AG scores 89.3 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.100.012%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.70.07%
Optik Photo Rutz AG scores 85.0 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).85.022%
Optik Photo Rutz AG scores 51.4 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.51.44%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

Optik Photo Rutz AG reaches a ranQ Trust Score of 4.6 out of 5.0 — rated «Excellent». The rating draws, among other things, on 4.8 out of 5 stars from 59 customer reviews. The data basis is 96%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Reviews

Aggregated rating

Aggregated rating
4.8
of 5

Aggregated from 59 reviews across all connected sources

Sources
GGoogle4.859
★TrustpilotSoon
PProvenExpertSoon

Further sources are added continuously and factored into the ranQ Rating.

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Comparisons

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Location

Via Maistra 24
7500 St. Moritz
Opening hours
Mon
08:30 - 12:00, 14:00 - 18:30
Tue
08:30 - 12:00, 14:00 - 18:30
Wed
08:30 - 12:00, 14:00 - 18:30
Thu
08:30 - 12:00, 14:00 - 18:30
Fri
08:30 - 12:00, 14:00 - 18:30
Sat
08:30 - 12:00, 14:00 - 17:00
Sun
Closed

At a glance

Legal form
Corporation
UID
CHE-105.978.669
Founded
1974 · 52 years
Last commercial register change
January 11, 2021
Employees
11 to 20
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
  • Full methodology

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