The core activity of OUÏ-E Communications is the provision of communication services, particularly in the areas of: Editorial Services (text creation for various media), Public Relations (PR events, media releases, journalist relations), Social Media (channel maintenance, content creation, advertising), Blogger and Influencer Marketing (cooperations with bloggers and influencers), Illustrations and Infographics (creation of visual content), and Event Organisation (notably the Small Beauty Business Award). The company focuses on sustainable lifestyle products and small businesses, especially in the beauty industry.