The company's purpose is to acquire, hold, manage and sell direct and indirect participations in domestic and foreign companies of all kinds. Furthermore, the company's purpose is to engage in national and international retail and wholesale trade with consumer goods of all kinds, as well as to provide all related services in direct sales and over the internet. The company may carry out all commercial, financial and other activities that are connected with the company's purpose. In particular, the company may grant loans, guarantees and other forms of financing and security for group companies, and raise and invest funds on the money and capital markets. The company may acquire, manage and sell licenses, patents and other intangible assets, as well as real estate. It may establish branches and subsidiaries in Switzerland and abroad.