The company aims to provide multispecialized consulting services with a focus on corporate strategy, growth and digitalization, particularly in the areas of trade, marketing, communication and sales; life and business coaching; introduction and establishment of new brands in Switzerland. The company may establish branches in Switzerland and abroad, participate in other companies, acquire or sell other companies. It may acquire, manage and sell real estate and securities. It may carry out all commercial and financial transactions that may be conducive to the realization of its purpose. It may take out and grant loans, provide guarantees and other securities, acquire, manage and exploit intellectual property rights and, in general, enter into all transactions that may achieve synergies with the main purpose.