All services in the fields of finance, marketing, sales, communication, IT, development, industrial and intellectual property, financial transactions, as well as all divergent activities; holding of participations in companies in Switzerland and abroad. It may carry out all operations related to this activity as well as all operations that are likely to promote the purpose and interest of the company. It may create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with similar purposes, merge with such companies and conclude all contracts that are likely to develop or achieve its purpose or relate directly or indirectly thereto. It may grant or receive loans from / in favor of its shareholders, as well as to / from all companies of the same group.