The provision of all advice, services and performances, as well as the exercise of all activities in the fields of jewelry and silverware; the purchase, sale, import, export, distribution and marketing of all products and objects related to the aforementioned fields. The company may carry out all financial, commercial, industrial, movable and immovable operations (excluding operations prohibited by the LFAIE) in Switzerland and abroad, directly or indirectly related to the main purpose, either on its own account or on behalf of third parties. It may establish branches in Switzerland and abroad. The company may also grant loans to its associates and/or guarantee, secure or co-sign loans granted.