The company's purpose is to purchase, sell and trade goods of all kinds, particularly in the field of clothing, to hold and manage intellectual property, to acquire, sell and manage corresponding companies in Switzerland and abroad, as well as to provide services such as financing, management services and the like to other group companies. The company may also establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire and finance such companies. Furthermore, the company may acquire, encumber, sell and manage real estate in Switzerland and abroad, as well as conduct all business that may be suitable to promote the purpose of the company or that is directly or indirectly related to it. The company may provide financial services to its direct or indirect shareholders and other affiliated companies, in particular grant loans or other financing and provide collateral of all kinds for their liabilities, including by way of pledges, security assignments or security transfers of the company's assets, or by way of guarantees and sureties of all kinds, for consideration or not. The company may also participate in cash pooling operations within the group. The company may also act in the interest of or on behalf of individual group companies for this purpose.