The company's purpose is the production of electrical and mechanical devices, in particular the manufacture of watches and watch components, as well as their trade and the trade of articles that are part of them. The company may carry out all operations and conclude contracts of any kind suitable to achieve the company's purpose or which are directly or indirectly related to it. The company may also engage in all commercial, financial and real estate matters and may furthermore establish branches in Switzerland and abroad and participate in other companies or merge with them.