Trading in goods of all kinds, in particular trading in chocolate and chocolate derivatives, food and consumer goods; operation of retail stores and online trade. The company can acquire, hold, sell and grant patents, copyrights, trademarks and other intellectual property rights as well as licenses of any kind. The company can establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, and enter into any business and conclude any contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It can acquire, manage, encumber and sell real estate, intellectual property rights and licenses of any kind.