The company's purpose is to provide all services and consulting in the luxury sector, including the purchase and sale of luxury products and objects, as well as intermediary services. All activities in the real estate sector, in particular the purchase, sale, brokerage, management, and rental of real estate (excluding operations prohibited by the LFAIE). Furthermore, the company may carry out, either on its own account or on behalf of third parties, all financial, commercial, movable or immovable transactions directly or indirectly related to its corporate purpose and may participate, in any form, in similar companies, in particular by acquiring interests in similar companies. The company may also establish branches and subsidiaries in Switzerland and abroad.