The company's purpose is: the creation, production, co-production, and executive production of cinematic, television, and digital content; all pre-production activities (location scouting, casting, writing, format acquisition); all post-production services, editing, color grading, mixing, visual effects, 2D/3D animation, extended reality/virtual reality/augmented reality; the acquisition, management, assignment, and exploitation of copyrights and neighboring rights on all works and media; the distribution, broadcasting, and promotion of these works on all networks, including streaming and mobile platforms; the design and development of multimedia solutions, applications, and interactive services; consulting in communication, digital transformation, user experience/user interface, and integration of artificial intelligences applied to media; the organization and production of events, live shows, training sessions, collaborative workshops, and master classes; the design, manufacturing, and marketing of physical or digital derivative products, including digital objects represented by a non-fungible token (tokenized objects, NFTs), as well as all related activities. It may also, either for its own account or for third parties, carry out all financial, industrial, commercial, movable, or immovable operations directly or indirectly related to its corporate purpose and invest, in any form, in similar enterprises, notably by taking participations in similar companies. The company may also establish branches and subsidiaries in Switzerland and abroad.