The company's purpose, both in Switzerland and abroad, on behalf of individuals or legal entities, is: the trade in plants, horticultural products and all related articles and accessories, the installation and operation of temporary stores, the organization of events; the company's participation, by all means, directly or indirectly, in all operations that can be related to its purpose through the creation of new companies, contributions, subscription or purchase of securities or social rights, mergers or otherwise, creation, acquisition, rental; the acquisition, exploitation or disposal of all processes and patents related to these activities, with the exception of operations related to real estate whose allocation is not exclusively commercial or to companies with an unlimited real estate purpose not limited to commercial real estate; and, in general, all operations, of whatever nature, directly or indirectly related to the company's purpose or to any other similar or related purposes, with the exception of operations related to real estate whose allocation is not exclusively commercial or to companies with an unlimited real estate purpose not limited to commercial real estate.