The company's purpose is to provide services in the fields of management consulting, marketing and communication, trade in goods of all kinds, as well as related activities. The company may acquire, hold and sell real estate, participations and intangible assets, establish branches and subsidiaries in Switzerland and abroad, participate in companies in Switzerland and abroad, and conduct any other business that is suitable to promote or facilitate the development of the company. It may also provide financing for itself and third parties, grant loans, and provide guarantees and other securities.