The company's purpose is to engage in activities in the field of motor sports, particularly in the sectors of motorcycles and automobiles. It can, in particular, carry out activities of sponsoring and promoting events, drivers and teams, organize and participate in festivals, trade fairs, exhibitions, competitions and other events related to motor sports. It can invest in projects related to motor sports, notably the acquisition, management and sale of vehicles, as well as the creation and possible management of racing teams. The company can manage and allocate funds for the promotion of motor sports. It can carry out all commercial, financial or real estate operations directly or indirectly related to its purpose.