The conception, manufacture, and marketing of watches and all horological products. Furthermore, the company has the right to create branches and subsidiaries, both nationally and internationally, and to acquire stakes in other companies both nationally and internationally, and in addition to carrying out all operations directly or indirectly related thereto. The practice also includes acquiring, encumbering, transferring, or managing real estate, both nationally and internationally, with the exception of operations prohibited by the LFAIE. It may also provide financing on its own account or on behalf of third parties and constitute guarantees and bonds for its subsidiaries as well as for third parties.