The company aims to operate hair salons. The company can acquire, develop, manage, and exploit patents, licenses, and manufacturing processes, trade in goods and products of all kinds, finance and promote any kind of business, acquire and dispose of real estate, and conduct other business to the extent necessary or useful for achieving its purpose. The company can establish subsidiaries, branches, and agencies in Switzerland and abroad and participate in similar enterprises. It can also provide financing on its own or another's account and provide guarantees and sureties for subsidiaries and third parties.