The company's purpose is to trade and distribute goods of all kinds, operate e-commerce (internet trade) and related businesses; The company can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide security for the liabilities of affiliated companies. Furthermore, it can hold, manage and sell intangible property rights such as patents and licenses.