The company's purpose is to carry out, in Switzerland and/or abroad, any commercial operation related to luxury products, notably in the fields of watchmaking, jewelry, and leather goods, including but not limited to research, development, manufacturing, promotion (advertising, etc.), commercialization in any form, export, import, leasing, and distribution; the supply of all goods (components, semi-finished products, finished products, etc.) and/or related services to third parties, including but not limited to creative services, data management services, and project management services; filing, acquiring, holding, and selling patents or any intellectual property rights and acquiring, holding, and granting licenses; granting loans and/or other direct or indirect financing (including, but not limited to, cash pooling agreements) to its direct and indirect subsidiaries and/or to third parties, including its direct and/or indirect shareholders as well as the direct and indirect subsidiaries of these shareholders; providing paid or unpaid guarantees of any kind and/or any other form of paid or unpaid security to one or more shareholders, to one or more companies of the group to which the Company belongs and/or to one or more third parties to guarantee the commitments and/or obligations of one or more shareholders, of one or more companies of the group to which the Company belongs and/or of one or more third parties, provided that this is in the interest of the Company.
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