The company aims to produce, trade and distribute audiovisual and interactive media, particularly in the digital and analog entertainment sector. Furthermore, the company aims to provide services in the field of audiovisual and interactive media, the development of software as well as the conduct of training in the aforementioned areas. In addition, the company aims to acquire, manage, exploit and commercially utilize licenses, copyrights, trademarks, patents as well as other audiovisual, artistic and intangible property rights. The company may establish branches and subsidiaries in Switzerland and abroad and may participate in other companies in Switzerland and abroad as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, dispose of and manage real estate in Switzerland and abroad. It may also provide financing for its own or third-party account as well as provide guarantees and sureties for subsidiaries and third parties.