The company's purpose is: the exploitation and marketing of all commercially exploitable rights related to sports management and athlete coaching; the management of sports careers, career transition, retraining, placement of athletes and sports activities; marketing and advertising operations in the field of sports; sports consulting activities with all stakeholders, in particular with clubs and the press; sports merchandising; the management of image rights, personality rights and other usage rights. The company may create branches in Switzerland or abroad, participate in other companies with identical or similar purposes, acquire or finance such companies, carry out all operations and conclude contracts that are intended to develop the company's purpose or are directly or indirectly related to it, assume participations in Switzerland or abroad. It may acquire, sell and manage real estate.
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