The company's purpose is to provide all services in the field of conception, creation, planning and implementation of sales-promoting marketing and communication measures. It realizes projects in event marketing, motivation programs and incentive trips in Switzerland and abroad, events and catering of all kinds (including trade in related products). The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.