The company aims to realize video and photo productions (such as advertising, documentary, training or feature films) as well as reports, provide author services, conduct lectures, moderations, events and exhibitions, and provide services in the fields of music, economy and law, media, communication, namely appearances, coaching, training, consulting, quality control and realization of journalistic projects. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.