The company's purpose is to operate internet platforms in the areas of e-commerce, online marketing, as well as customer and/or product brokerage in the business and/or private customer sector. The company also aims to acquire, hold, administer, manage, develop, further develop, sell, license, and sub-license internet platforms or business areas. The company may establish subsidiaries and branches in Switzerland and abroad, and participate in other companies in Switzerland and abroad. It may acquire, hold, encumber, and sell real estate. The company may also engage in all commercial, financial, and other activities that are directly or indirectly related to the company's purpose. The company is authorized to take financing, restructuring, and intercession measures in favor of shareholders, group companies, or third parties.