The company's purpose is to manage and operate studios for fitness, wellness, and health services, particularly in the area of Pilates and related methods. This includes group training, personal training, workshops, events, and themed events. In addition, the company aims to develop, manufacture, and sell fitness, health, and wellness-related products, accessories, and clothing. The company may also offer consulting services, training, and continuing education in the areas of fitness, health, and lifestyle. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies, and conduct all business that is directly or indirectly related to its purpose or promotes it. It can acquire, hold, manage, exploit, and sell real estate and intellectual property rights.