The company's purpose is to advise businesses, particularly those active in the commercial and capital placement sectors, as well as to provide management services and other related services for investments in capital and real estate, as well as marketing, conceptual and visual presentation, both in Switzerland and abroad. The company may also trade in goods of all kinds. It may open branches in Switzerland and abroad, take participations or finance companies that have a direct or indirect relationship with its purpose in Switzerland and abroad, take all measures and carry out all operations that are suitable to promote the company's purpose or that are in direct or indirect relation with it. Furthermore, the company may grant loans to shareholders, its bodies and/or persons close to it.