The company's main purpose is to carry out all development, marketing, and management activities in the fields of information technology, internet, software engineering, multimedia, content management, e-commerce, and new media. It may perform all operations in the field of graphics, visual identity, advertising consulting, online purchases and sales of goods and services, online advertising space sales, import, export, event organization, web consulting, and website creation. It may perform all operations related to this activity as well as all operations that may promote the purpose and interest of the company. It may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with similar purposes, merge with such companies, and conclude all contracts that may develop or achieve its purpose or relate directly or indirectly to it, except for operations prohibited by the Federal Law on the Acquisition of Real Estate by Foreigners (LFAIE). It may also grant loans to its shareholders or third parties, provide guarantees or guarantees for any commitment made by its shareholders or third parties.