The sale and trade of goods intended for consumption as well as all services in the field of marketing; operation of sales premises and online sales sites. It can engage in any activity directly or indirectly related to its main purpose or likely to promote its development. It may, for its own account or for that of third parties, carry out all commercial, movable, immovable and financial transactions, create branches and/or subsidiaries in Switzerland and abroad, and participate in all enterprises or activities, in whatever form, pursuing similar or complementary purposes. The company may also acquire, hold, manage, enhance or dispose of equity interests, patents, licenses, trademarks, copyrights or any other intellectual or industrial property rights.