The company's purpose is to provide consulting and coaching services to businesses in the field of management and general management, in Switzerland or abroad, including any other business management services. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, merge with such companies, acquire or sell real estate within the framework of its main activity only and except for operations prohibited by the LFAIE, and carry out all operations and conclude all contracts that are suitable for developing and expanding its purpose or directly or indirectly related to it. It may also provide loans to associates or third parties if it serves its interests.