The company's purpose is to search for sponsors, partners and sponsorships; negotiate sponsorship and cooperation agreements; provide strategic sponsorship and marketing consulting, overall management and coordination of activities related to sponsors, public relations and coordination of communication; control the observance of exclusivity rights; market advertising spaces; manage all aspects related to intellectual property and image rights; plan, execute, manage and organize events, events and conferences; provide services related to logistics, assembly and disassembly of sponsorship materials; search, purchase, sale, import and export of horses; training and education of horses; production, distribution, purchase, sale, import and export of materials and accessories related to equestrian sports; riding lessons; operation of a riding hall, horse boarding and riding facility; purchase, sale and construction of all real estate. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.