The company's purpose is to provide services in the field of online coaching, one-on-one and group coaching in various areas of expertise. Furthermore, the company is active in the production of video content for personal development, online mentoring, and the distribution of digital products. Additionally, the organization, implementation, and management of seminars, workshops, and other educational events, as well as the trade of goods of all kinds, are part of the company's business areas. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell, and manage real estate in Switzerland and abroad. It can also arrange financing for its own account or for third-party accounts, as well as provide guarantees and sureties for subsidiaries and third parties.