The architectural conceptualization of any type of building, notably hotel and para-hotel projects, in Switzerland and abroad, as well as the provision of urban planning, architecture, design, and decoration services, and services related to hotel and para-hotel development, notably market studies, feasibility and viability studies, design, strategic positioning, and development assistance. The company also aims to buy, sell, and broker all real estate in Switzerland and abroad, as well as real estate promotion and enhancement. It may also engage in the purchase and sale of precious stones, as well as direct or indirect investments in any companies, including real estate companies, in Switzerland and abroad. The company may carry out all commercial, financial, or other operations directly or indirectly related to its purpose.