The company's purpose is to provide services in the areas of concierge services and private and business management services, as well as in the areas of marketing, strategy consulting and sales. Furthermore, the company aims to carry out any organizational activities and events, trust services, financial and real estate brokerage transactions, trade in goods of all kinds, and it can enter into any business that is suitable to promote or facilitate the development of the company and the achievement of its purpose. The company can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct any business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.