Consulting, planning and coordination in the pharmaceutical, veterinary and health sectors, in the sports and publishing sectors. The conception, management, promotion, enhancement, dissemination and diffusion of communication in general, connected to marketing and advertising in every form, outlet and media channel, including the provision of services, consulting and products in the multimedia and television production fields. The conception, management and organization of commercial promotion initiatives in any form and support; the organization of events, the conception, realization, commercialization and rental of merchandising, gadgets, advertising materials, visuals, vehicles and promotional materials in general. Sponsorship and co-marketing operations. The assumption, granting and exploitation of trademarks and licenses or industrial know-how. The company may also carry out all those commercial, industrial and real estate operations, within the limits imposed by the current legislation, deemed necessary or even only opportune for the achievement of the company's purpose, including participation in other companies and the establishment of branches in Switzerland and abroad.