The purpose of the company is to implement the holistic concept of world sports globally, based on the latest scientific and interdisciplinary research findings, on the basis of a global health and sports approach. Creation and promotion of sustainable, essential, athletic, mental and intellectual development for performance maximization, under ideal training, prevention, rehabilitation and nutrition conditions for individual maximum performance enhancement, as well as maintenance and improvement of well-being and health with corresponding accompaniment and career planning. Worldwide agency work, in particular operation, consulting, care, communication, marketing, brokerage, marketing, representation, management, leadership, coaching, support, talent promotion, training and further education, mentoring, scouting in all situations and concerns of and for sports clubs, associations, organizations and related industries, companies, athletes, trainers, advisors, executives, in all health, sports, economic and legal matters; organization and management of events; the development and expansion of business fields. Research and development, services, consulting, realization, production, acquisition, operation, administration, trade including advertising, media, personality and transfer rights, marketing, online trade, brokerage, distribution, maintenance related to sports. Advertising and communication for new technologies, providing IT services, in particular for electronic sports (e-sports) and electronic, digital industries. The purpose of the company is the acquisition, management and sale of domestic and foreign companies, including participations. The company can establish branches and subsidiaries in Switzerland and abroad. The company can conduct all business that is directly or indirectly related to its purpose. The company can promote the interests of the shareholders, employees and/or directly or indirectly affiliated group companies. It can also participate in financing, in particular by granting loans and/or guarantees or other securities of all kinds to its shareholders, employees and/or directly or indirectly affiliated group companies, even if these loans and/or securities are in the exclusive interest of its shareholders, employees and/or its directly or indirectly affiliated group companies and are granted free of charge. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. The company can acquire, manage and sell securities and/or intellectual property rights of all kinds, as well as grant licenses.
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