The company's purpose is: the purchase, sale, exchange, promotion, development, construction for its own account or for the account of third parties of movable and immovable property, as well as all architectural work, the establishment of neighborhood plans, subdivision, operation, management, rental, brokerage, financing of buildings and participation in all companies in the real estate sector; a concierge service focused on customer service including various tasks and missions, including customer care, limousine driver, escort, welcome, advice, ensuring the smooth running of the stay, information, etc. It may also acquire and administer participations, for its own account or for the account of third parties, in commercial or industrial enterprises, located in Switzerland or abroad, by acquiring shares, bonds, parts, holding claims or any other suitable form, taking patents and trademarks. It may carry out all operations that are directly or indirectly related to its main purpose. The company may grant loans to its associates or to third parties, guarantee loans subscribed by its associates or third parties, secure these loans by issuing or pledging mortgage securities or by subscribing to any other financial commitment, pledge its assets to secure any claim. The company may carry out any commercial and financial activity, any investment or other activity directly or indirectly related to its purpose or which is intended to achieve it. It may carry out these operations for itself or for the account of third parties, as a representative or agent or have them executed on its behalf by third parties. The company may create branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad.