The company's purpose is: the creation and dissemination of digital content on social networks as well as collaboration with brands for the promotion of their products or services and all advisory and service activities in the field of marketing, communication and public relations; the sale of programs and media related to well-being and skin care as well as the creation and marketing of related digital products and services. It may also, either for its own account or for the account of third parties, carry out all financial, commercial, movable or immovable operations directly or indirectly related to its corporate purpose and be interested, in any form, in any similar enterprises, notably by taking participations in similar enterprises. The company may also establish branches and subsidiaries in Switzerland and abroad.