The publishing, distribution, acquisition and sale of all kinds of books, magazines and other derivative products, both in paper and electronic form, as well as the production and distribution of films, training, script development, online product marketing, trade, distribution, representation, brokerage, export and import of raw materials, goods and products, trade in all goods directly or indirectly related to the company's purpose; the company may carry out, either on its own account or on behalf of third parties, all financial, commercial, movable or immovable transactions directly or indirectly related to its purpose and may be interested, in all forms, in all similar companies, in particular by taking a stake in similar companies; the company may also establish branches and subsidiaries in Switzerland and abroad.