The company's purpose is to operate a center of excellence for motor and cognitive performance, particularly for elite athletes and the elderly; providing services and consulting, promoting learning and teaching methods, providing training, intermediation and organization of events in the fields of sports, medicine and leisure, as well as the purchase, sale and trade of sports equipment and therapeutic and food products. In general, the company may create branches or subsidiaries in Switzerland and abroad, participate in other companies, acquire or establish companies with an identical or similar purpose, grant loans or guarantees to associates or third parties, carry out all financial, commercial, movable and immovable transactions (except for operations prohibited by the LFAIE) in Switzerland and abroad, and conclude all contracts that are suitable for developing its purpose or are directly or indirectly related to it.