The company's purpose is to provide consulting services for and organize events of all kinds, promote cultural exchange, particularly in the fields of art and music, accompany individuals and groups on cultural trips to Switzerland and South Korea, trade in goods and articles, especially of a handicraft nature, from Switzerland and South Korea, as well as conduct online language courses. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell, and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for its subsidiaries and third parties.